Mr. Calzone Canada Ltd.
Project Details
Date:
2024
Tags:
Social Media
,
Design
,
FB IG Ads
,
Copywriting
Project Socials:
Description
As Marketing Coordinator for Mr. Calzone Canada Ltd. from November 2023 to August 2024, I developed and executed a comprehensive marketing strategy, created engaging social media content, ran promotional campaigns, and managed Facebook and Instagram Ads. These efforts resulted in significant growth in the brand’s online presence and increased customer engagement.
Marketing Tactics & Outcomes
| Tactic | Outcome |
|---|---|
| Social Media Content (Images & Videos) | Designed over 20 creative posts and marketing materials using Photoshop and Canva, driving user engagement and enhancing brand visibility. |
| Social Media Management | Increased social media following by over 15%, contributing to higher customer engagement. |
| Seasonal Promos and Offers | Successfully executed giveaway campaigns and seasonal promotions, driving customer participation and increasing sales during peak periods. |
| Facebook & Instagram Ads | Boosted targeted website traffic and increased online orders through well-targeted ad campaigns on Facebook and Instagram, improving ROI on ad spend. |
| Retargeting Campaigns | Launched retargeting campaigns using pixel data to re-engage website visitors, resulting in increased return visits and conversions. |
Campaign Videos
Selected videos from various campaigns for Mr. Calzone.
